Creativity meets efficiency
Today customers define your brand, whether you like it or not. The communication challenge is to connect with your target groups on their terms in a world of constantly changing behavior. As your creative assignments broaden towards the globalized world the “playground” becomes more complex. Therefore the ability to adapt and adopt at the speed of change becomes crucial to your success.
AdPeople Worldwide provides lean agency solutions for the globalized world with focus on both creativity and efficiency. This means development of global creativity with local relevance, optimizing your marketing operation, simplifying your organization to enhance global brand governance, reduce time to market and lower costs. All in all a truly winning globalized formula.
Looking beyond the backyard
Earlier this week our Managing Director in Copenhagen, Sille Stener, took part in a panel discussion at the Danish Chamber of Commerce’s conference entitled Global Outlook.
Danish knowledge-based advisors and their clients are becoming more and more global, and the focus of the day’s agenda was to reveal how they can look outside Denmark’s borders and learn from various international “hot spots”.Read More